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Leafs Of Trees

Leafs of Trees, a Toronto-based company, has earned widespread acclaim driven by enthusiastic user response. By marrying beauty with effectiveness and using minimal, harmless ingredients, they ensure an experience that is both beautiful and beneficial. Their commitment to quality and community engagement has made Leafs of Trees a local favourite.
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Concepts
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Email Design Concept
Leafs of trees welcome series email campaign proposal
Welcome Series #1
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See full image *Images are property of Leafs of Trees. Edited images and email design are property of Drippity.
Leafs of trees welcome series email campaign
Welcome Series #2
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See full image *Images are property of Leafs of Trees. Edited images and email design are property of Drippity.
Leafs of trees email campaign
Welcome Series #3
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See full image *Images are property of Leafs of Trees. Edited images and email design are property of Drippity.
Logic For Brand
BEFORELeafs of Trees current existing email campaign, the before example
Mailchimp, I see you!

So many FANTASTIC components that’re included on the first email glance.  First of all, gifs - LOVE. It boosts engagement, assists in elevating client retention.

Secondly, using personalizations like “first name”, is a great feature to better articulate call outs.

Bolded discount and showcasing the founder, “Roohi,” - incredible.

Here’s a couple components that Leaves of Trees has done well:
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Personalization
Personalization
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Complete Flow Creation
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Website Pop Up
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Gifs - 10 bonus points
Logic
AFTER
Leafs of Trees is slaying the email game with their on-point messaging, GIF game, and fierce branding! Let’s werk it and take their emails to the next level, boosting that growth like never before!
Make the coupon stand out
Let’s ensure that coupon shines bright like a neon sign - impossible to overlook and irresistible to grab attention and drive action!
Highlight products
Picture this: a spotlight on your fabulous products! Showcasing them in a dedicated section amps up the glam, captivating your audience with visuals and deets. It’s all about engagement, clicks, and turning heads into conversions!
Leafs of trees email campaign example
Welcome Series Flow Structure
Reminders in emails
Let’s jazz up your flow with some reminders! We don’t want our subscribers to miss out on their offers and let them slip away. It’s super important to give them a heads-up, especially if there’s an expiration date looming. Reminders show we’ve got our customers’ backs and care about their experience.
Trees of Leaves email campaign example, klaviyo
Our mission is your mission
What truly caught my eye was Leafs of Trees’ mission to craft all-natural skincare, painstakingly by hand and locally. It’s a rare gem in today’s market and deserves a spotlight. Let’s celebrate and give credit where it’s due!
Shout out your insta
Not only does their Instagram feed dazzle with beauty, but it also serves as a powerful funnel for Leafs of Trees’ other marketing channels, seamlessly integrating paid media efforts and bolstering social media engagement and accountability.
As seen on
Every savvy business owner understands the expense of showcasing magazine logos on their website. Why not maximize their value by incorporating them into emails as well? It’s about leveraging every opportunity to the fullest.
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