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kalmkoala white glove service

"It's Changed Everything"

Kalm Koala was looking for a full email marketing service. Previous campaigns hadn’t yielded the desired results, leaving them puzzled about what to do next. The brand sought a strategy combined with content that reflected their philosophy on how sleep health can change lives.
kalmkoala case study klaviyo stats
Let’s take a look
Under The Hood
A previous campaign
Our examination revealed opportunities to elevate your email campaigns, including improving imagery to avoid a stock photo appearance and highlighting key promotions like the sale, crucial for emphasizing the quality and luxury of your products.
1 icon
Logo WAY too big. Shrink that and add some navigation options
2 icon
Colours are good - Some contrast - LOVE!
3 icon
Information at the bottom is all crunched together and difficult to read -
plus it just looks like information that’s copied and pasted from the website.
4 icon
Main photo could be improved so it doesn’t look so stock photo-y
5 icon
Mention the sale at the top - that’s a HUGE deal - let’s highlight it!
6 icon
The email doesn’t reflect the quality of the product or the “luxury space”
their product categorize as.
See the after
kalmkoala previous campaign

the after effect

Check Out The
By Product

kalmkoala diffuserkalmkoala email campaign pillow sleep brand previewLast chance email campaign concept preview initial

Results

▲53%

45%

Attributed Revenue
▲ 440%

2.1%

Ordered Product Rate
▲ 105%

58%

Open Rate
▲ 84%

8%

Click Rate
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